Monday, July 22, 2013

Self Host your Blogger or Wordpress Site

Those of you who follow me through this blog, my consulting professional circles, or in social media know that I am big on content marketing.  In today's world wide interweb, where consumers (especially the millennial generation) are very in tune to spammy marketing techniques and over-promotion, you must develop interesting content to prevail.  Doing this is part art, and part science.  I will discuss this topic more in my post The Art of Content Marketing, but I wanted to help my readers build the foundation requirements for setting up a content marketing platform.

The foundation of content marketing is the blog.  Every business, large and small, should have one.  The blog is the modern vehicle for delivering messages to widespread audiences.  One [of the many] great things about the blog is that it is so easy, and inexpensive to setup.  Below are my recommendations for content management services to deliver your content, hosting providers for hosting your blog on your own domain, and some great how-to articles full of simple tips and tricks for getting setup quickly.

Most Popular Blog Platforms 

Good Web Hosting Providers

How To Guide for Setting up Your Blog(s)

Those are the steps that I've come up with so far.  Hopefully you'll come away with something of value.  Feel free to let me know how it goes by leaving a comment below!